Impulse: Playing With Reality

🏆 Winner of the Venice Immersive Award at the 81st Venice International Film Festival

🗞️ Press reviews:

“These stories are undeniably exceptional.” UploadVR

“It is a really innovative use of Mixed Reality, combining the real world with virtual environments in an original way, and it also allows an empathic connection with the stories of the people involved.” The Hollywood Reporter

“Four Immersive Highlights from the 2024 Venice International Film Festival.” Cool Hunting

🌀⚙️ WHAT MAKES IDEALS REAL? 🧬💡

Exploring the extreme side of Attention Deficit Hyperactivity Disorder (ADHD), IMPULSE brings together sharp-witted gameplay and dramatic first-hand accounts of people whose intense emotions lead them to a life at the edge.

Leanne turns her world into a game to escape boredom. Omar’s chaotic mind focuses on mastermining risky heists. Errol creates a madcap persona to get respect. And Tara is on the brink – of giving up.

Their stories are brought home through mixed reality. Attempting to follow a train of thought, the stuff in your room sets off a chain reaction leading to all sorts of mayhem. Shadows on your walls become portals into labyrinthine worlds. Words spiral out into alternative meanings and possibilities.

Highlighting the inner life of ADHD, and the often-dismissed experience of the quiet girls, Impulse focuses on the thrill of acting without thinking and the power of uncovering your own patterns.

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🎟 BOOK NOW: Impulse at the BFI between 12-27 October, 24

IMPULSE: PLAYING WITH REALITY is a 40-minute interactive mixed reality narrative about how you make sense of the world around you, told through the stories of four people who are coming to terms with the decisions which have chartered their lives.